The genesis of the Stoli® Group – formally established in 2013 – passes through the history of SPI Group. In its’ 16 years, SPI group has been extremely active and has expanded through a number of strategic acquisitions and business consolidations.

1938

Stoli’s first trademark is registered. Many consider this to be the birth year of the iconic brand.

1948

The historic Latvijas Balzams located in Riga, Latvia, starts bottling Stoli.

1953

The origins of the iconic label date back to the state-run competition to establish a new design for Stoli.

1958

Stoli wins a gold medal at the Brussels World Fair & International Exhibition.

1962

Stoli introduces the first commercially produced flavoured vodkas: a pepper vodka called Pertzsovka and a honey and herb flavour called Okhotnichya.

1963

Stoli wins another gold at the Leipziger Messe World Fair. Together with the medal from 1958, these awards are now iconic symbols featured on the label.

1972

PepsiCo gets exclusive rights to import Stoli into the US market. Americans can finally quench their thirst for the exquisite spirit.

1975

Alexei Leonov offered a tube of Stoli Vodka to the Americans on the Apollo mission when they docked with Soyuz 19.

1986

Stoli launches Limonnaya, the first lemon-flavoured vodka.

1989

Stoli creates the super-premium vodka category by releasing Stolichnaya Cristall.

1991

Stoli begins to advertise in the gay press and starts to get involved with the LGBT community.

1996

Stoli launches Vanil, Peachik, Razberi, Kafya, Zinamon and Strasberi vodkas.

2003

elit redefines the upper echelon of ultra-luxury vodka and sets a new benchmark for excellence.

2006

Stoli is made exclusively with Alpha spirit and the Alpha grade is the highest quality of distilled spirit according to Russian state standards. So much so, the Russian government introduced the classification to recognise the Stoli achievement.

Stoli launches Stoli Blueberi with a creamy mouthfeel, a buttery grain character and notes of eucalyptus.

2010

Because of changes in Russian laws, Stoli begins to export the raw Alpha spirit from Russia to Latvia to filter, blend and bottle the final product.

2014

Stoli introduces Stoli Ginger Beer, the perfect pairing with Stoli Premium.

2016

Bayou Rum joins the portfolio at the start of the year. Stoli launches gluten-free vodka with individual batch numbers on the label, begins distributing KAH Tequila, and forms a partnership with Finos in November.

2017

Kentucky Owl is the latest brand to join Stoli.

2018

Stoli brings Cenote, an ultra-premium tequila, onto the market.